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Atavist
Session Title: Reinventing the Digital Publishing ToolsetA big challenge in digital publishing today is not just the design and development of meaningful, engaging stories for any device. It’s giving creators, in home and at the office, the tools they need to compose and publish those projects just the way they need it. How do you make those tools intuitive, powerful, flexible, affordable, collaborative, and dare we say, enjoyable? Join the Atavist product team, as they tell the story of how over the last year, they reinvented a content management system developed originally for their very own award-winning magazine into a software that really anyone can use to create stunning stories and projects their way. To be covered: hard product choices, awkward pivots, sticky design challenges, unknown development territory – and how all of it came together.
