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Thursday, May 14 • 1:00pm - 2:00pm

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Session Title: The future of drinking in America.

The wine, beer and spirits industries are all struggling in different ways with the shifting tastes and drinking habits of Millennials, the largest generation of consumers since the Baby Boomers. By the end of 2015, the youngest Millennials will have turned 21, which means time is running out for brands to figure how to reach these consumers. We'll explain these changes and how the people who get it are building the future of a 200 billion dollar a year business.


Adam Teeter

CEO, VinePair

Host Companies

Thursday May 14, 2015 1:00pm - 2:00pm EDT
  Flatiron-Union Sq, Diamond
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  • Company Description In less than a year, VinePair has bootstrapped its way to become the leading alcohol media brand for Millennials by producing fun, accessible content that resonates with our target audience, earning their trust and thereby influencing the wine purchasing decisions of a large consumer group entering their prime spending years.

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